Retailer Case Studies

Mitchell Cycles

Mitchell Cycles in Swindon have their own website but were looking for the ability to sell online PLUS wanted to access new customers across the country. Poptotheshops.net has delivered this and more. Not only have they sold through poptotheshops but they have also seen a step change in telephone sales where people have been impressed with the look and feel of the site that they have then phoned to confirm that a specific bike is in stock.

Mele

Mele sells high end leather goods and within a week of joining was receiving orders from across the pond in the USA. They have also sold to customers in the UK but in areas that are unlikely to ever visit their great shop in Clifton. Not only have they also seen an increase in telephone orders but also an increase in footfall.

Bibelo

Bibelo Gifts in Stockport is a purely online retailer selling great products at reasonable prices across a number of sites. They have seen sales every month since joining poptotheshops and this is set to continue with the increase in marketing activity. They sell because of the product choice, price and the quality of the photography. Bibelo have recognised that having a number of outlets on the net is similar to having shops in different towns, catering for different customers.

IF YOU DON’T BELIEVE US, PLEASE FEEL FREE TO CONTACT THESE GREAT INDEPENDENTS. THEY HAVE NO REASON TO PROMOTE POPTOTHESHOPS OTHER THAN THE KNOWLEDGE THAT BY HAVING MORE GREAT SHOPS ON THE SITE WILL ENHANCE THE CUSTOMER PROPOSITION WHICH INTURN WILL GENERATE INCREASED TRAFFIC.